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It's important to look like you mean business on your website. One way of doing this is by making it clear on your web site that your customer's details are securely protected.
An easy way of doing this is to display the SecureTrading "safe payments" logo clearly on your home page and shopping cart to reassure consumers that their payments are being handled professionally and securely.
To make this easier for you SecureTrading have increased the number of logos available. You can find these logos here.
To reassure your customers further why not add the following text to your Shopper Help page?
This site uses SecureTrading, the UK's leading independent Payment Service Provider, to process credit and debit card payments. All sensitive payment card information is encrypted using the most sophisticated e-payment software available and is sent to the bank for instant authorisation via the SecureTrading network of payment gateways.
Transactions normally take a few seconds to be processed and at no time are your payment card details at risk from cyber criminals. For more information about SecureTrading please visit their website at www.securetrading.com or call 0800 028 9151.
SecureTrading also have a Shopper Help page of our own you can use. This page advises who SecureTrading are as well as reassuring them about the security of the transaction.
If you have any specific logo or branding requirements please don’t hesitate to contact the Marketing team on marketing@securetrading.com.